A Legacy of Life
A surgical team prepares for a routine procedure. A family awaits news about a loved one. A cancer patient receives treatment.
Across Central Texas, these lives are connected by an act of generosity from a neighbor choosing to donate. Behind every lifesaving donation is a person willing to step up. Behind every patient is a life filled with people, possibilities, and moments worth protecting.
As We Are Blood celebrates 75 years, our 2026 anniversary commercial brings those connections into focus.
A Bond Between Strangers
Since 1951, generations of Central Texans have been willing to care for one another through lifesaving contributions. Together, they help ensure a community blood supply is available for the moments that matter most.
When you donate, you’ll likely never know who receives your blood or platelets. You may never meet their family or hear their story. But your decision to give is part of everything that comes next for them – another birthday or holiday, a trip home, a seat at the dinner table, and especially, more time with the people they love.
That possibility is at the heart of our anniversary message. Blood and platelet donations create a bond between strangers – a connection built through compassion, commitment, and people showing up.
Will you help us write the next chapter? Schedule your next blood donation, and invite someone to join you. Each contribution has a lifesaving impact.